WhatsApp Now we will show advertisements from businesses, the company has announced. Meta -owned instant messaging clients have been deliberately said about bringing advertisements on their app over years, going back by 2018. WhatsApp says it will use “limited information” such as the country, language, and follow the channels to personalize advertisements. Additionally, channel subscriptions have also been announced, making users capable of supporting their favorite WhatsApp channels, with promoted channels.
WhatsApp advertisement
WhatsApp expanded changes in its update tab in one blog postThis introduces three major changes – channel subscription, promoted channels and advertisements, all of them aim to praise WhatsApp, to help organizations and businesses.
Meta -owned app says that channel subscriptions support users their favorite channels and receive special updates by paying monthly fees. Meanwhile, it will also help them search for new channels when searching through the directory. WhatsApp will do this by giving admins the ability to promote their channel’s visibility.
However, the most notable changes include advertisements. These update will appear in the position under the tab, users to search for new businesses and start interactions about the product or service they are promoting. WhatsApp says advertisements will be displayed only in the update tab and not where personal chats are.
The announcement ends the years of rumors and signals by WhatsApp, which is likely to bring advertising to its quick message customer. In 2018, former WhatsApp vice president Chris Daniel said that the advertisement “will be”Primary Mudification Mode for Company“, Giving businesses an opportunity to reach people. Then, the head of Will Cathcart, WhatsApp reiterated a few years ago that the advertisements were implemented a few years ago. Still in developmentAnd now they are in the end.
According to the company, advertising in the situation or channel will follow limited information such as countries, cities, language, channels, and use user interaction habit with advertisements. It will also use advertising preferences and information from other meta accounts of users, which have added WhatsApp to the account centers.
However, the instant messaging client emphasizes that “(this) will never sell or share his phone number to advertisers.” The user’s personal messages, calls and groups will not be used to personalize advertisements.